Scott O Hirsch — The hot digital trends for 2021

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Here is an excerpt from my latest article which appeared on

Did you know 2020 was a leap year? That’s right, this year was literally longer than any other (well at least since 2016) — and you thought you were imagining it! To some, it felt like an extra decade!

No matter how you’re feeling about 2020, we can all agree that just about everything changed — from how we celebrated holidays and birthdays (seriously… drive-by parties!) to how we shopped.

Thankfully, when the coronavirus passes, we can expect much will eventually get back to normal, but I predict that what will likely not change is the digital landscape, especially E-Commerce.

Everything is online now and, looking ahead to next year, it’s going to stay there.


A number of trends saw an increase in temperature this year and here are the big four I think are going to remain hot, or get hotter, in 2021.

1. DIY E-Commerce platforms

We’ve all made so many purchases online since last spring — I know someone in New York who bought a foam surfboard from a distributor in Southern California on eBay and had it shipped to his apartment on the Upper West Side!

…. go here to read the rest —

Scott Hirsch is an internationally recognized expert in ecommerce, data, analytics and digital marketing. He has helped pioneer some of the most utilized data technology concepts commonly used today, including opt-in email, E-appending, Digital Data/Media Marketing (SEO, Google Ads, and Social Media Management), affiliate marketing and DIY Application Development.

Originally published at on December 26, 2020.

Scott Hirsch is an internet marketing pioneer who is widely recognized as an expert in ecommerce, digital data and the online marketplace.

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